We are your marketing department. In this regard, we provide both strategy and execution across a number of disciplines, all of which are critical to a business’ long-term success.
For more than a dozen years, we have worked with local and regional businesses of all sizes and levels of complexity. While they’re all different, it’s safe to say that our clients share one thing in common: They are too immersed in the stress of running a business to have to worry about marketing. They need someone they can trust to provide the marketing counsel and executional excellence that is critical to building a competitive advantage. PMG has been that trusted partner for many successful businesses across a myriad of industries.
Target: Who is the true target for your business? Broad target definitions no longer cut it. We drill down in order to best understand who is the most likely purchaser of your product or service.
Performance: How has your business performed in recent years? We believe analytics are the cornerstone to running the business of the future and do our best to make sure you are digging deep to understand what makes your business tick… and how this might influence your strategies.
Influences: What are the critical variables that might influence your media selection? Seasonality? New competitors? Weather patterns? Expansion? These and other variables go into the media strategy equation and PMG considers all of them.